On March 10th, 2000, the burst of the so called Dot-Com Bubble started. After nearly doubling within only one year and peaking at 5048, the NASDAQ index fell as much as 78% in the aftermath of that day. Clearly, estimates vary, but it is said that the astonishing sum of USD 1.7 trillion were lost in less than a year.
Shedding the “e-“ prefix and “.com” suffix
The vanishing assets were the most obvious and immediate consequences of this remarkable period. Yet, the burst of the Dot-Com Bubble had also other ramifications. Expressions, names and language changed rather abruptly. While the “e-“ prefix was widely adopted for products and firms before March 10th, companies were now shedding the “-e” attribute faster than an Alaskan Malamute its winter coat during springtime. The same happened to the “.com” suffix. All of sudden no firm wanted to be associated with eCommerce any longer; bricks and mortar became fashionable again. Even email turned into mail and – to make it distinguishable – to what was previously termed mail, postal mail became snail mail.
Absorbing Dot-Com technology
Yet, the eCommerce and Dot-Com technology did not disappear. On the contrary, the innovations made in the years leading up to the bubble burst prevailed. Web technologies have never been as pervasively applied as today. A Web sales channel or at least an information outlet has become a standard for most enterprises in the western world. Hence, Internet technology did not disappear with the burst of the Dot-Com Bubble. Rather than that, it was absorbed, transformed and adopted by the majority of firms and turned into a business standard.
After the burst of the Fintech bubble
The same will happen to Fintech. It is safe to say that we will see a Fintech bubble burst in the years to come. Turning into an outcast in the eyes of investors Fintech will then disappear as a label. However, a good share of the innovations brought forward by Fintech firms will then be absorbed by other players, such as by incumbent banks, insurers and software companies.
In 1996 Wesley Willis released his album “Rock ‘n’ Roll Will Never Die”. The Rock ‘n’ Roll that evolved in the United States during the late 1940s and early 1950s has ever since been absorbed, transformed and adopted by other musicians around the world. In that sense Rock ‘n’ Roll is truly immortal. The same will apply to Fintech.
Dr. Patrick Schüffel, Professsor, Institute of Finance, Haute école de gestion, Fribourg Chemin du Musée 4, CH-1700 Fribourg, firstname.lastname@example.org, www.heg-fr.ch